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In 2017 Supergood Good-Food-Junkies got the idea rolling :

In the heart of Hamburg, Jan Ockert, a successful entrepreneur in other food sectors, founded the start-up company Supergoods, to finally give these delicious homemade snackball recipes a name and a home. No matter when and no matter where – never again unhealthy snacking now finally becomes easy!

Raw, organic, vegan – for Superballs these are not just trendy terms, but the ABC of modern, conscious and high-energy nutrition:

– untreated organic ingredients from pure raw food
– proteins based on pure herbal recipes
– high-quality ingredients (e.g. real dates instead of date pastes)
– no stretching of products by cheap raw materials such as raisins or corn starch
– without added sugar, flavours or other additives